A clothing store named “Hitler” has opened on a famous shopping promenade in central Cairo, Egypt. Located on the pedestrian-only Shawarbi Street, its facade displays the name of Hitler along with the Nazi Swastika.

According to Gulf News, the store owner, Osama Farouq, insists on the innocuousness of the signs despite the backlash he has received from local and foreign pedestrians since he started his business in the street, nicknamed Cairo’s Champs-Elysees.

“The name and the emblem drew my admiration so I decided to put them up on the front of my store,” Farouk told Gulf News.

There's a clothes shop 'named after Adolf Hitler' with swastikas

Stunned at the store name, several Egyptians and foreigners have chided Farouq. Some of them, according to him, have spat at the glass display window of the shop in a show of protest, with at least one trying to remove the sign.

However Osama insists, “The matter does not deserve all this fuss. It’s just a name. Why are people so angry? I have nothing to do with politics,” the young man said, handing a copy of his business card that carries a photo of Adolf Hitler on one side and the Swastika on the other.

Source: Gulf News