British electronics company Dyson has teamed up with an Israeli start-up, BreezoMeter, in its new line of Air Purifiers.
BreezoMeter, an Israeli data analytics company provides dynamic air quality date in real-time. The company announced that its software platform will be used in the new Dyson Pure Cool Link air purifier to provide users with live data on outside air quality to their mobile devices.
“Creating a clean and healthy environment requires actionable air quality data, that empowers people to take control of their well-being,” said Ziv Lautman, co-founder and chief marketing officer of BreezoMeter. “Our partnership with Dyson allows us to integrate our data into a system that is providing people with an IoT connected, smart home device, which provides them with a very complete picture of the air they breathe on a daily basis, and helps them make informed decisions for their home.”
The Pure Cool Link purifier comes with the Dyson Link App, which will allow users to monitor the indoor and outdoor air quality, as well as remotely set and reset the air purifier as air quality levels change. BreezoMeter’s outdoor air quality readings will help users stay on top of the air quality levels in all areas that are part of their day-to-day lives.
“The partnership between Dyson and BreezoMeter is a fantastic example of Britihs engineering improving their product offering by teaming up with Israeli tech,” said Yoni Dolgin, Cleantech Manager at the UK Israel Tech Hub and the person who connected the two companies when executives from Dyson visited Israel. “As digital technologies transform traditional industries, UK companies are increasingly looking to partner with Israeli tech.”
A survey commissioned by UK Israel Tech Hub found that Israeli companies put Britain as the top European destination of choice for those seeking to expand their business overseas.